Put each saved quote into one of three groups: comparable, deliberately narrower, or unresolved. Do this before sorting by monthly premium. A low-price offer with an unknown exclusion belongs in the unresolved group until the insurer supplies the wording.
| Flag on the quote | What to do with it |
|---|---|
| Different pet details or residence | Requote with the same accurate profile. An advertisement for another age, breed or ZIP is not your competing offer. |
| Accident-only next to accident-and-illness | Keep it in a narrower-coverage group. Consider it only if you intentionally accept the illness exposure. |
| One price includes routine benefits | Save the base-only and bundled versions separately so you can see the incremental charge. |
| Unknown exam-fee or treatment exclusion | Ask for the policy and endorsements. Do not mark the coverage as equivalent because both plans say “comprehensive.” |
| Different payment schedule or conditional discount | Convert to the same policy period and preserve the conditions attached to the displayed price. |
This is a comparison discipline, not a claim that every policy can be made identical. Where an important feature cannot be matched, describe the difference instead of hiding it in a price ranking.